Notícias na Internet

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Google

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O que é o Google Discover?

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Vantagens do aplicativo

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Vantagens do aplicativo

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Vantagens do aplicativo

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Vantagens do aplicativo

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Campanhas de publicidade paga no Google Discovery

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Conheça as plataformas

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Para aprender mais sobre o Google Discovery com a Chili, visite nosso blog

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Notícias na Internet

Uma pesquisa recente mostra que, geralmente, o que leva mais usuários para notícias são pesquisas com palavras-chaves (32%) e sites ou aplicativas que organizam um feed com o conteúdo do usuário (29%)

Google

E, nesses dois sentidos, é impossível escapar do Google, principal buscador da internet, e também do Google Discovery, aplicativo que centraliza conteúdo relevante para cada usuário.

O que é o Google Discover?

Disponível para iOS e Android, o aplicativo funciona como um agregador de leituras. Através das buscas do usuário e do aprendizado de máquina, ele lança outros conteúdos similares aos pesquisados.

Vantagens do aplicativo

Interface confortável O Google Discovery possui uma interface de leitura confortável, que pode adaptar fontes, cores e ainda usar páginas simplificadas, favorecendo os produtores de conteúdo e os leitores.

Vantagens do aplicativo

Sites confiáveis Com o aplicativo, é possível contar com a curadoria do próprio Google para receber as notícias, fugindo das fake news e da desinformação.

Vantagens do aplicativo

Gerenciamento de interesse Clicando nas opções de qualquer texto do Google Discovery, é possível ver a lista de interesses que o app está montando para o usuário e, ali mesmo, selecionar o que deve aparecer no feed ou não.

Vantagens do aplicativo

Campanhas O Discovery do Google também lança campanhas de publicidade paga, que pode ser vantajosas para usuários, criadores e anunciantes.

Campanhas de publicidade paga no Google Discovery

Conheça as plataformas

Em tempos de marketing digital, produzir conteúdo e anunciá-lo na internet é essencial para o seu negócio. Dessa forma, conhecer os espaços online e suas ferramentas para alcançar mais pessoas é muito importante.

Para aprender mais sobre o Google Discovery com a Chili, visite nosso blog